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Saturday July 1, 2017 11:41am patty
MadAddie...Mixing IT Up.First Taste of Summer: 6th Annual Chef's Challenge to benefit Big Brothers Big Sisters of The Capital RegionI was pleased to serve on the event Steering Committee as well as a Judge for the "Iron Chef" style competition for the 3rd year.Event attendees were treated to fab fare from participating restaurants, including Prime at Saratoga National, Blue Agave, The Olde Bryan… Read More
Sunday June 25, 2017 9:06am patty
We are pleased to announce the first of our MadAddie Marketing Meet Us and Greet Us Mixer Series.Our first event will focus on MadAddie Marketing. Meet The MadAddie Team...get to know us, our philosophy and our array of Marketing and Branding Services. To get all the details and to RSVP: Click the link below! We look forward to mixing it up with you! MadAddie Marketing Meet Us and Greet Us Mixer Read More
Friday June 9, 2017 11:28am patty
Imagine the scenario...you’re running late for a meeting...and yet...the prospect of hoofing it up or down the staircase causes too much angst.What if you work up a sweat and show up at your meeting appearing as if you just ran a marathon...or were perhaps doused by a water balloon en route? What do you do? You press the elevator call button. Patiently, at first. You check your watch every second… Read More
Friday May 12, 2017 10:44am patty
A Mother and Daughter relationship can be a complicated thing, filled with laughter and tears...successes and failures...joy and angst. And, some of us are blessed enough to have a Mom who is right by our side through all of the trials and tribulations that are...LIFE. I am fortunate to be such a daughter. It was not so long ago that, whenever I went anywhere, I was always referred to as "Marilyn… Read More
Thursday May 4, 2017 6:43am patty
The Kentucky Derby posts have been drawn....but, before those cantering COLTS parade under the Twin Spires of Churchill Downs...it's ALL about the GIRLS. The Longine's Kentucky Oaks has a long and storied tradition all its own. The Longines Kentucky Oaks is America's premier race for 3-year old fillies. With a purse of 1 million COOL ones, it is also the most lucrative race for them. Traditionally… Read More
Wednesday May 3, 2017 9:30am patty
Hold ON to Your HATS! Today's Kentucky Derby tradition is all about the chic chapeau. Donning a hat for The Kentucky Derby is a little bit of Southern tradition, a little bit spectacle, and a healthy dash of FUN tossed in for good measure. The Kentucky Derby isn't JUST about the horses competing for the roses, it's also about FASHION and FASCINATORS. The tradition began when Colonel Meriwether… Read More
Tuesday May 2, 2017 6:58am patty
Hey Y'ALL....Ever had a HOT Brown? Don't even have a clue what a HOT Brown is? Louisville, Kentucky is famous for many things, and The Hot Brown holds the title as Louisville's MOST iconic dish. The idea is simple, really. Take bread...top it with Turkey, Bacon, Tomatoes. Simple enough. But...gild the lily with a sumptuous creamy Mornay Sauce? You had us at bacon. The history of The Hot Brown… Read More
Monday May 1, 2017 7:41am patty
A little something different for this week's installment of Marketing Monday. The Kentucky Derby is perhaps, the most famous thoroughbred race in the world. "The Greatest 2 Minutes in Sports"..."The RUN For The Roses"...No matter what you call it, The Kentucky Derby is BIG BUSINESS, as well as BIG fun. And, we just couldn't let it pass by without joining in. All this week, we will feature a Derby… Read More
Wednesday March 29, 2017 8:57am patty
Your website is built...your social media accounts are established..you even have over 500 LIKES!!! That's tremendous! Good for YOU! But...it's NOT good for your BUSINESS, unless those LIKES are converted to CUSTOMERS AND CLIENTS. Generally speaking, people do NOT like being told what to DO. But--that is exactly what you MUST do. Tell them to CALL...tell them to BUY...TELL THEM WHAT YOU WANT THEM… Read More
Tuesday March 21, 2017 12:49pm patty
We held an informal meeting yesterday at our offices...and, after completing the punch list of action items that we need to address, our conversation morphed into a discussion on the meaning of TEAMWORK. What does it take to put a great team together? Do you all need to work in exactly the same fashion, or is it, perhaps, more beneficial that each cog in the wheel bring their particular vision and… Read More
Friday February 3, 2017 9:45am natalie
Last year, 52 companies purchased air time in the 2016 Super Bowl – the 50th edition of the biggest day in American sports – and TV commercials. Each of these brands paid CBS a minimum of 5 million bucks per 30 seconds of precious air time. Eager to promote their goods before an audience of more than 100 million captivated viewers, most advertisers will tell you that each of those dollars was well… Read More
Saturday December 24, 2016 9:03am admin
How many times have you driven home from work only to get stuck in that awful rush hour traffic? And how often have you said, “There’s got to be a better way through this”? Now let’s just be clear, we’re not talking road rage here (that’s an entirely different topic AND don’t even get me started). What we are talking about here are alternate routes, whereas some may refer to it as short cuts but… Read More